Privacy Policy

This Privacy Policy outlines how we collect and handle visitor data in compliance with applicable laws, including Brazil's General Data Protection Law (LGPD), the European Union's General Data Protection Regulation (GDPR), and the California Consumer Privacy Act (CCPA).

Data Collected

We use Google Tag Manager (GTM) to manage website tags, integrating with Google Analytics (GA) and Google AdSense. We do not directly collect personally identifiable information such as your name, email address, or phone number.

Purpose of Data Collection

Google Analytics (GA): Used solely to analyze website traffic, user behavior, approximate location, device types, browsers, and visited pages, helping us enhance site content and performance.
Google AdSense: Used to serve personalized advertisements based on visitor interests and behaviors, enhancing user experience and generating ad revenue.

Cookies and Consent

Our website uses cookies provided by Google Analytics and Google AdSense. These cookies anonymously track visitor behavior and help deliver personalized ads. Visitors from the European Union will receive a consent notice in line with GDPR requirements. You may manage or disable cookies in your browser settings at any time.

Data Sharing

We do not directly share collected personal data with third parties. However, data collected is accessed by Google Analytics and Google AdSense according to their respective privacy policies:

Data Retention

Google Analytics data is retained for up to 26 months following your last interaction. Google AdSense retains data according to its specific privacy policy.

User Rights

You may request access to, correction, update, or deletion of your personal data. You also have the right to object to or restrict processing, where applicable.

Security Measures

We implement appropriate technical measures to ensure data security and privacy, preventing unauthorized access or misuse.

Policy Changes

We reserve the right to update this policy periodically. Changes will be clearly indicated with the last updated date published here.